Source: buzzsponge.typepad.com/blog/index.rdf
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| BuzzSponge Blog
Opinions and observations about social trends, marketing movements and popular culture from Bradley Peacock, Matthew Percy and the BuzzSponge team.
We have updated our blog significantly over the last sixty days. To see what we have come up with, go here We would like to thank the thousands of loyal readers who have stuck with the BuzzSponge blog over the...
This is a bit of an unorthodox blog for me this morning--but a meaningful one. A friend recommended a site to me a few weeks ago that made quite an impression on me. It is called Travels In A Beautiful...
There?s a fact-heavy article in today?s NY Times about the increasingly crowded field in online music. In a nutshell, the article sees the forest, but misses the trees, wondering why businesses would get into online music at all. Not only...
Conventional marketing wisdom suggests that trends start on either the West or East coast (it depends on who you are talking to... and whether they happen to live in LA or NYC) and move to the middle. Imagine how surprised...
Just finished reading an article on today?s Globe and Mail website about how ?big brother? technology?e.g. technology-based monitoring devices, in this case, biometric scanners?are winding there way into the workplace. In a nutshell, the article is largely about how a...
McDonald?s is no longer attempting to pull American?s under those ?golden arches? with Happy Meals and onsite playgrounds alone. Following in the steps of Starbucks, McDonald?s is ?going WiFi?. Having launched the concept in UK this month, the American fast...
As the economy is finally emerging what looks to be a period of sustainable growth, it?s interesting to take stock of the last few years, and see how the recession and upheaval of the last few years has affected a...
Yesterday, at this year?s CES--that?s Consumer Electronics Trade Show, for those of you not in the know?Hewlett-Packard announced that it would re-sell a variation of Apple?s iPod player, in addition to supporting Apple?s popular iTunes online music store. This partnership...
No company understands the power of grassroots marketing better than Apple. In fact, the movement that was to become "Apple" was even foreshadowed in Apple's own, famous 1984 advertising campaign. While Apple has been quick to reap the rewards of...
One company we?ve always been impressed with is the DVD-rental-by-mail NetFlix. Various members of the BuzzSponge team have used NetFlix over the last few years, and each of them has raved about the convenience of the service. Consequently, whenever there?s...
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